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Part of a campaign for the Cognitive Aging Lab within the USF College of Health Department of Psychiatry & Behavioral Sciences. This lab is lead by Dr. Jerri Edwards and its mission is to compare the effective of cognitive interventions (brain training) to counter age-related cognitive decline. To do so, the lab needs to recruit volunteers for its various research studies. I worked on this campaign with USF Zimmerman School of Advertising & Mass Communications colleague Coby O'Brien.